Lakeshore Lacquers Business Plan

This is the second unit of our Senior STEAM class Social Entrepreneurship and You. In this unit, we learned all about businesses. In the first unit, we examined ourselves and others' behavior. In this unit, we looked at how to actually run a business. We looked at different legal structures, mission and vision statements, demographics and physiographic, and marketing. We also looked at business concepts like the Triple Bottom Line and the Hedgehog Concept. We examined different companies and how they use these tools in their businesses. We had a couple guests come in and speak to us about starting their own businesses. We had one man come in and talk to us about his small construction and handyman business. We also listened to a man who started a non-for-profit called Greenwood to help underprivileged students get internships and jobs in finance. We were able to learn about how businesses work and how they got started. For this action project, we had to create our own business plans. This rubric was a bit different as we were able to choose how many points we want. We had to create a product that helped a social cause and create a business plan. I decided to create a nail polish brand and donate a portion of the proceeds to help the Great Lakes. Enjoy my project.

In conclusion, I really liked this project. I have always wanted to create and design a nail polish line. I love how this turned out. I feel confident about all of my decisions and my marketing. I also love the logo I made. I did this project in a very busy time and I think I managed my time well. Maybe one day I will actually create my own nail polish brand.